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Internet-based grocery delivery service
Maplebear Inc., doing business as Instacart, is an American retail media and delivery company based in San Francisco that operates a grocery delivery
Instacart
French businesswoman
was one of the top executives as the head of Facebook, and was CEO of Instacart from 2021 to 2025. She co-founded ChronicleBio, a technology-enabled biomedical
Fidji_Simo
Canadian-American billionaire
founder of Instacart and Cloud Health Systems. As of September 2023 he had a net worth of $1.3 billion, owing to his 10% ownership share of Instacart and his
Apoorva_Mehta
American business executive
joined Instacart as chief operating officer (COO) in June 2021. She remained in the position until March 2024. While Sharma was COO, Instacart went public
Asha_Sharma
American venture capital firm
making early capital investments in startups such as Impossible Foods, Instacart, Affirm, DoorDash, Square and OpenAI. The firm was founded in 2004 by
Khosla_Ventures
American entrepreneur (born 1985)
in over 400 companies including Reddit, Worldcoin, Helion Energy and Instacart. Altman co-founded OpenAI in 2015 and became its CEO in 2019, a role that
Sam_Altman
American startup accelerator
participated in YC include Airbnb, Coinbase, Cruise, DoorDash, Dropbox, GOAT, Instacart, Reddit, Rippling, Scale AI, Stripe, and Twitch. OpenAI was founded as
Y_Combinator
Ice cream flavor
or golden raisins, but sometimes with Málaga raisins as well. In 2021, Instacart found rum raisin to be the most popular ice cream flavor in Florida and
Rum_raisin
American technology company
viewership data to Instacart's sales data, and thereby informing brand advertisers when their streaming ads on Roku yield purchases on Instacart. That same month
Roku,_Inc.
American provider of custom online maps for websites and applications
Foursquare, Lonely Planet, the Financial Times, The Weather Channel, Instacart, and Strava. Since 2010, it has rapidly expanded the niche of custom maps
Mapbox
Pandemic caused by SARS-CoV-2
on 17 April 2020. Retrieved 4 November 2025. Russ H (30 March 2020). "Instacart, Amazon workers strike as labor unrest grows during coronavirus crisis"
COVID-19_pandemic
American food delivery company
acquire Instacart in a $17 billion deal, offering $65 per share. The deal would expand DoorDash's grocery delivery services and give Instacart customers
DoorDash
American nonprofit organization
software update. In 2025, an investigation by Consumer Reports showed Instacart used an AI-driven dynamic pricing experiment to sometimes charge different
Consumer_Reports
Ice cream flavor
is one of the most popular ice cream flavors in the United States. An Instacart evaluation from June 2022 to May 2023 found that it was the most popular
Coffee_ice_cream
which was backed by $200 million from Uber/Postmates, Lyft, DoorDash, and Instacart, reversed a recently passed state law requiring those companies to treat
2020_United_States_elections
American entrepreneur
Combinator, and is a notable technology investor in companies such as Uber, Instacart, Figma, GitHub, Airtable, Rippling, CoreWeave, Character.ai, Perplexity
Daniel_Gross_(businessman)
American supermarket chain
September 27, 2017. Retrieved September 27, 2017. "Publix and Instacart Announce Instacart Grocery Delivery Service Available in Greater Miami Area". Publix
Publix
NASCAR Cup Series race at Phoenix Raceway
Fan Shield 500". Racing-Reference. Retrieved December 29, 2021. "2021 Instacart 500". Racing-Reference. Retrieved December 29, 2021. "2022 Ruoff Mortgage
NASCAR Cup Series at Phoenix Raceway
NASCAR_Cup_Series_at_Phoenix_Raceway
(January 28, 2026). "Ben Stiller and Benson Boone Are an Unlikely Duo in Instacart's Super Bowl Commercial". Today Show. Retrieved February 8, 2026. "The
Spike_Jonze_filmography
2025 National Football League championship game
Duracell, HexClad (the first cookware company to air an ad during the game), Instacart, Liquid Death, NerdWallet, OpenAI, Ritz, and Totino's. Cetaphil aired
Super_Bowl_LIX
American investment firm
valuation". TechCrunch. September 17, 2019. Retrieved May 7, 2021. Instacart. "Instacart Announces $600 Million in New Funding Led by D1 Capital Partners"
D1_Capital_Partners
Supermarket chain in the United States
locations.[clarification needed] In June 2017, Wegmans partnered with Instacart to provide home delivery service. In February 2020, Wegmans announced
Wegmans
American multinational warehouse club chain
- Instacart". Archived from the original on April 10, 2017. Retrieved April 10, 2017. Redman, Russell (July 30, 2020). "Costco rolls out Instacart same-day
Costco
NASCAR Cup Series race
The 2021 Instacart 500 was a NASCAR Cup Series race held on March 14, 2021, at Phoenix Raceway in Avondale, Arizona. Contested over 312 laps on the 1
2021_Instacart_500
US software technology company
Manhattan, New York. In October 2021, American retail delivery company Instacart acquired Caper for $350 million. The company was founded in 2016 by Lindon
Caper_AI
Canadian supermarket chain, a subsidiary of the Loblaw Companies
between 2014 and 2016. In May 2018, select locations began delivery through Instacart. Valu-mart List of supermarket chains in Canada Official website v t e
Your_Independent_Grocer
E-commerce focused on rapid delivery
Delivery Hero, PedidosYa, Glovo, BigBasket, Blinkit, Swiggy, Rappi, GoPuff, Instacart, JioMart, Zepto, Postmates,Chaldal, Flink and Dupizo. Rapid delivery of
Q-commerce
American television ad campaign
Guy and Heinz Wiener Dogs Pitch Instacart". Adweek. Retrieved 29 March 2025. ""We're Here" Big Game Spot I Instacart". YouTube. 30 January 2025. Retrieved
The Man Your Man Could Smell Like
The_Man_Your_Man_Could_Smell_Like
AI chatbot developed by Microsoft
"Cooking Assistant", and "Fitness Trainer". Copilot supports plugins for Instacart, Kayak, Klarna, OpenTable, Shop from Shopify, and Suno AI. Copilot Voice
Microsoft_Copilot
Two German multinational discount supermarket chains
areas covered by 95% of stores in the US, provided in conjunction with Instacart. In March 2024, Aldi said that it is planning to invest over $9 billion
Aldi
Person who helps others shop
One!)". Glamour. Retrieved 2017-03-20. "Instacart Shopper Jobs Near Me - Make Money on Your Schedule". Instacart. Retrieved October 8, 2026. "What Is a
Personal_shopper
American-made hot sauce
Pete is the seventh-best selling hot sauce in the U.S., according to Instacart, an online grocery service. Texas Pete hot sauce was introduced in 1929
Texas_Pete
AI agent developed by Meta Platforms
included Stripe, Shopify, Best Buy, Gap, Sephora, Walmart, Wayfair, Expedia, Instacart, GitHub and Notion. On the same day the company introduced Muse Charm
Muse_(AI_agent)
American venture capital firm
2022-10-31 at the Wayback Machine. Calcalist. Carson, Biz (March 1, 2017). "Instacart is raising $400 million to deliver you groceries — as other on-demand
Sequoia_Capital
Dutch multinational retail and wholesaling company
Beginning in June 2020, Ahold Delhaize implemented a partnership with Instacart to provide home delivery from more than 750 stores operated under the
Ahold_Delhaize
Gig economy workers employment status ballot initiative
no longer shut down. The ride-hail companies, joined by DoorDash and Instacart, supported Proposition 22 for the November 3, 2020, ballot election, which
2020 California Proposition 22
2020_California_Proposition_22
American computer programmer
JJ Zhuang (Chinese: 莊鳴喆) is a VP of Engineering at Instacart. With Kevin Henrikson as his business counterpart, he cofounded Acompli, the most broadly
JJ_Zhuang
Bottled water brand based in Norway
2024-02-23. Click below to purchase products online: amazon, Costco, instacart, Walmart.com "Partner List | 3Degrees". 3degreesinc.com. Archived from
Voss_(brand)
American video streaming service
November 2023, grocery delivery service Instacart announced an agreement to offer Peacock to subscribers of its Instacart+ service. In July 2025, ahead of the
Peacock_(streaming_service)
American venture capital fund
have since become unicorns, including Coinbase, Ro, Cruise Automation, Instacart, Flexport, Opendoor, Algolia, Goat Group, Color Health, Flock Safety,
Initialized_Capital
Annual holiday to celebrate the achievements of workers
2020, during the COVID-19 pandemic, "workers at Amazon, Whole Foods, Instacart, Walmart, FedEx, Target, and Shipt say they will walk off the job ...
Labour_Day
American online grocery business (1996–2001)
and used the infrastructure of existing supermarkets (as did the later Instacart) CNET named Webvan one of the largest dot-com flops in history. A large
Webvan
American delivery service owned by Target Corporation
[citation needed] The membership costs $99 per year. Amazon Fresh GrabFood Instacart List of gig economy companies "Shipt Names Kamau Witherspoon as Chief
Shipt
American e-commerce membership-based retailer
retail media network in partnership with Instacart's Carrot ads solution. This allowed brands already running Instacart ads to include Thrive Market's inventory
Thrive_Market
American food processing company
analysis of nationwide pickle consumption in 2024 by the delivery service Instacart found Mt. Olive was the top-selling brand, followed by Vlasic, Claussen
Mt._Olive_Pickle_Company
American venture capitalist (born 1981)
venture capital funding to support Y Combinator alumni companies, including Instacart and Coinbase. Tan was a founder of Initialized Capital, a venture capital
Garry_Tan
2023 business action in the US
Desmond-Hellmann, former Sony Corporation general counsel Nicole Seligman, and Instacart chief executive Fidji Simo. The New Yorker stated that no written report
Removal of Sam Altman from OpenAI
Removal_of_Sam_Altman_from_OpenAI
American politician (born 1988)
workers pickup and deliver meals from restaurants—Amazon's Prime Now, and Instacart, usually allow customers to add a gratuity, but the companies were counting
Ritchie_Torres
American investment management firm
Financial Anthropic Anaplan ByteDance Chime Dapper Labs Databricks DoorDash Instacart Meituan OpenSea Snap Inc. SoFi Spotify UiPath "FORM ADV" (PDF). SEC.gov
Coatue_Management
Canadian engineer
2012 to 2018. He has invested in over 50 companies, including Docker and Instacart. He was the owner of a patent for a "System, method, and apparatus for
Jonathan_Abrams_(businessman)
American retail company
almost entirely leaving the state, while expanding its partnerships with Instacart, DoorDash, and Uber in other locations. In December 2025, Kroger announced
Kroger
American entrepreneur (born 1983)
Initialized Capital in 2010 and made seed investments in start-ups including Instacart, Zenefits, Opendoor, and Cruise. It has had three funds, totaling over
Alexis_Ohanian
Missing person case in Arizona
announced that Robinson had been texting a woman he met while delivering for Instacart and reportedly was invited inside and exchanged numbers with her. Later
Disappearance of Daniel Robinson
Disappearance_of_Daniel_Robinson
2016 advertisement
self-referential formats. In 2025, the Puppy Monkey Baby reappeared in a Instacart commercial during the Super Bowl. The ad features a mashup of three things
Puppy_Monkey_Baby
Subsidiary of The Walt Disney Company
services announced shortly afterward (Max and DashPass, and Peacock and Instacart+), were attempts to emulate the adoption of Prime Video induced by its
Disney_Streaming
Decade of the Gregorian calendar (2020–2029)
facilitated by the Utah Jazz. Food delivery apps such as Deliveroo, DoorDash, Instacart, Menulog, Uber Eats, Grubhub, Bolt Food, Wolt, and Just Eat Takeaway became
2020s
Ultra-filtered milk brand
retail sales and became the top-selling brand in the dairy category on Instacart. Food Navigator described the company as "a value-added success story
Fairlife
Mascot for the Pillsbury Company
needed] On February 9, 2025 during Super Bowl LIX, he appeared in an ad for Instacart alongside the Jolly Green Giant, Mr. Clean, Kool-Aid Man, Isaiah Mustafa
Pillsbury_Doughboy
Indian-American businessman (born 1955)
firm became known for being an early investor in Square, DoorDash, and Instacart, investments in alternative energy technology, such as solar, biofuel
Vinod_Khosla
Paid subscription service offered by Walmart
Walmart+ is positioned as a competitor to services such as Amazon Prime, Instacart, and competing delivery services offered by other grocery chains. Walmart+
Walmart+
American political advisor (born 1981)
became a partner at BPI. There, he advised high-growth startups such as Instacart, Airbnb, Sonos, Uber, Coinbase, Meta, Google, YouTube, Bloomberg Philanthropies
Ben_LaBolt
Online grocery pickup service
option with marked up item costs is also available at some locations. Instacart is often conflated as being the same service, as it also offers deliveries
PC_Express
Canadian miles-based loyalty program
Accrual partners American Express Bank of Montreal Marlin Travel Metro Instacart Rewards Travel cashback electronics entertainment personal care appliances
Air_Miles
Economic and social systems that enable shared access to assets
traditional businesses". Like Uber, Instacart faced similar lawsuits. In 2015, a lawsuit was filed against Instacart alleging the company misclassified
Sharing_economy
Indycar race held in Newton, Iowa
track. The first race (officially the Hy-Vee Homefront 250 presented by Instacart) was held on July 22, 2023, with the second (officially the Hy-Vee One
2023 Hy-Vee IndyCar Race Weekend
2023_Hy-Vee_IndyCar_Race_Weekend
Public university in Ontario, Canada
venture capital. The current unicorn startups from Waterloo are Wish, Instacart, Kik Messenger, Pivotal Software, and Storm8. Some traditions at the University
University_of_Waterloo
Arizona based grocery store chain
executive chief operating officer. In March 2017, Bashas' partnered with Instacart. During the 2020 pandemic, Bashas’ Corporation found itself struggling
Bashas'
Surname list
film director, cinematographer Apoorva Mehta (born 1986), founder of Instacart Ashok Mehta (1947–2012), Indian cinematographer Atul Mehta (born 1949)
Mehta
Retail shop that sells alcohol
include Minibar, Saucey, and Bevz. In 2020, during the COVID-19 pandemic, Instacart announced that users would be able to add alcohol to their pick-up orders
Liquor_store
American software company
Walton, Chris (2018-02-02). "Look Mom - I just Shipt my pants in an Instacart". Omni Talk. Retrieved 2025-02-26. "Total Wine Rolling Out Same-Day Delivery
Delivery_Solutions
Retrieved 2020-05-01. "The Amazon-Whole Foods Deal Could Have Killed Instacart. Instead, The Startup Is Stronger Than Ever". Forbes. 8 November 2017
List of largest Internet companies
List_of_largest_Internet_companies
American food processing company
pickles ranked fourth for national sales according to an analysis by Instacart, the grocery delivery service. Originally known as Flanagan Brothers,
Oh_Snap_Pickling
Tropical juice drink
Retrieved 25 November 2021. "Meadow Gold Fruit Beverage, POG (0.5 gal) Delivery or Pickup Near Me". Instacart.com. Retrieved 25 November 2021. v t e
POG_(drink)
Food store supporting online purchases
Other companies with substantial market share in the US are Target and Instacart. The value of the US online grocery market grew from $12 billion in 2016
Online_grocer
Mobile advertising company
CTO of Microsoft while Sr. Dir of Engineering Mark Schaaf became CTO of Instacart. CFO Cheryl Dalrymple moved on to become CFO of Confluent. GM Japan, John
AdMob
Online grocery delivery service in the US
grocery delivery market share in New York City. Other competitors included Instacart (13%), Peapod (9%) and Amazon Fresh (9%). In the fall of 2020, Netherlands-based
FreshDirect
Division of Microsoft focused on video games
from the CoreAI division along with another executive she worked with at Instacart to help overhaul Xbox, saying "We need to evolve how we work and how we
Xbox_(division)
Live video inspection company
Coinbase Diaspora Double Robotics Exec Fullstack Academy Gusto Hackpad Instacart Kamcord LendUp LightTable PlanGrid Socialcam Survata Swiftype The Muse
Yoshi_Mobility
Species of fish
original on 2017-09-17. Retrieved 21 March 2019. "Instacart - Search Results for "surimi"". www.instacart.com. Retrieved 2022-05-18. "Dyna Sea Crab Flavored
Alaska_pollock
Division of Walmart
same-day delivery at some of its locations through a partnership with Instacart. Later, on March 15, 2021, Walmart Canada announced that it would close
Walmart_Canada
Process of ordering food via a website or other application
space. Dark store – Retail outlet that only focuses on online shopping Instacart — grocery delivery List of restaurant terminology Online grocer – Food
Online_food_ordering
Founder, entrepreneur, and investor
used Triplebyte to hire over a thousand employees, including Adobe, Box, Instacart, Uber, Dropbox, American Express. In 2020, Taggar returned to Y Combinator
Harj_Taggar
Indycar race held in Newton, Iowa
track. The first race (officially the Hy-Vee Homefront 250 presented by Instacart) was held on July 13, 2024, with the second (officially the Hy-Vee One
2024 Hy-Vee IndyCar Race Weekend
2024_Hy-Vee_IndyCar_Race_Weekend
American investment firm
Club Domo DoorDash Etsy Flipkart Glassdoor Gusto HackerOne Hortonworks Instacart Klarna MercadoLibre Metropolis Technologies New Relic Nubank OpenAI Procore
Dragoneer_Investment_Group
GitLab Goldbelly Gusto Hackpad HackerRank Helion Energy Humble Bundle Instacart Kamcord Kickback Lanyrd LeadGenius LendUp LightTable Lumi Matterport MemSQL
List_of_Y_Combinator_startups
Type of soft bun designed to hold a sausage
Retrieved 20 August 2016. "J.J. Nissen New England Frankfurt Rolls (12 oz)". Instacart. Retrieved 2020-03-13. Seavey, Aimee. "New England-Style Hot Dog Rolls"
Hot_dog_bun
Welsh venture capitalist
after nearly four decades. He remains on the boards of Stripe, Klarna and Instacart, but Sequoia said that those seats would be replaced over time. Moritz
Michael_Moritz
2014–2019 American television series
references were added for Impossible Foods, Instagram, Eaze, Postmates, Instacart, and DoorDash. The title music for each season is a sample of "Stretch
Silicon_Valley_(TV_series)
American venture capital firm
investments are $15–20 million per company. Notable investments include Ebates, Instacart, LendingClub, The RealReal, Turo and Zoosk. Compared to peer VC firms
Canaan_Partners
Grammarly Hack Reactor Hired HubPages IGN Entertainment imgur Indiegogo Instacart Internet Archive Joyent Kink.com Kongregate LiveJournal Lucidworks Lyft
List of companies based in San Francisco
List_of_companies_based_in_San_Francisco
American light lager beer from Anheuser-Busch
worst beer in the world by RateBeer.com. "Natural Light Beer 25 Fl Oz". Instacart. Retrieved August 19, 2026. "Natural Light". BeerAdvocate. Retrieved August
Natural_Light
American supermarket chain owned by Albertsons Companies, Inc
prescheduled delivery services along with on-demand deliveries filled via Instacart and DoorDash. In January 2021, Albertsons announced that it would be laying
Safeway
Trade unions for technology workers
(February 2, 2020). "Instacart Workers Win Historic Union Election". Vice Media. Retrieved 2020-12-31. Statt, Nick (2020-02-04). "Instacart workers voted to
Unionization in the tech sector
Unionization_in_the_tech_sector
American statistician
Statistical Association and currently works as a staff data scientist at Instacart. Tim Hesterberg graduated with a B.A in mathematics from St. Olaf College
Tim_Hesterberg
American mobile technology company
Walmart, Dollar General and Family Dollar, food delivery services including Instacart, and convenience stores including Shell are all part of the Ibotta Performance
Ibotta
Tree bark-based beverage from the Caribbean
Taino (in Spanish). Retrieved 28 May 2013. "Mabi Taino Cacheo Root Beer". instacart. Retrieved 9 May 2026. Ayomari (6 March 2025). "15 Unique Soda Flavors
Mauby
Industrial action relating to the emergency
infected with the virus. On 1 May 2020, essential workers at Amazon, Instacart, Target, Walmart, and Whole Foods organized a nationwide strike over lack
Strikes during the COVID-19 pandemic
Strikes_during_the_COVID-19_pandemic
Private startup companies valued at over US$1 billion
Raises $5.4 Billion in Hong Kong IPO". Bloomberg. Retrieved 1 July 2021. "Instacart listing buoys Australian venture scene". AFR. Retrieved 11 November 2023
List of unicorn startup companies
List_of_unicorn_startup_companies
Seed-stage venture firm
Midas List. In 2022, Matt Birnbaum, former head of talent acquisition at Instacart, joined Pear VC as its head of talent. On the 10th of March, 2023, CNBC
Pear_VC
Canadian frozen food company
In the summer of 2019, M&M Food Market announced a partnership with Instacart allowing for customers to order their groceries online and have them delivered
M&M_Food_Market
travel, tourism, insurance
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travel, tourism, insurance