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BLUEWASHING

Bluewashing

Deceptive marketing over social practices

Bluewashing is a deceptive form of marketing that overstates a company's commitment to responsible social practices. The term has similar connotations

Bluewashing

United Nations Global Compact

Non-binding United Nations pact

misuse the Global Compact as a public relations instrument for "bluewashing". Bluewashing refers to the alleged practice of companies claiming their membership

United Nations Global Compact

United_Nations_Global_Compact

Blue economy

Economy based on exploitation and preservation of the marine environment

e. blue carbon), seabed mining. Similarly to greenwashing, the term bluewashing has been proposed to describe false or misleading claims regarding an

Blue economy

Blue_economy

Sustainable Development Goals

United Nations goals for people for 2039

importance of monitoring Public-Private Partnerships to avoid risks such as “bluewashing” and “private washing”, where private actors may use association with

Sustainable Development Goals

Sustainable_Development_Goals

Public–private partnership

Partnership between a government and private company

importance of monitoring Public-Private Partnerships to avoid risks such as “bluewashing” and “private washing”, where private actors may use association with

Public–private partnership

Public–private_partnership

-washing

Suffix in the English language

washing – Marketing tactic Artwashing – Use of art in gentrification Bluewashing – Deceptive marketing over social practices Farmwashing – Deceptive farm-related

-washing

Greenwashing

Misleading environmental marketing claims

efforts to address environmental challenges and promote sustainability. "Bluewashing" is a similar term. However, instead of falsely advertising environmentally

Greenwashing

Political colour

Colours used to represent a political ideology, movement or party

chosen to represent peace and hope. It has given rise to the term "bluewashing". The colour blue, normally of a lighter shade, is of prime significance

Political colour

Political_colour

Privacy by design

Framework for systems engineering

use of these design-based approaches can even lead to the danger of bluewashing. This refers to the minimal instrumental use by organizations of privacy

Privacy by design

Privacy_by_design

Sustainable Development Goal 17

Sustainable Development Goal by the UN

importance of monitoring Public-Private Partnerships to avoid risks such as "bluewashing" and "private washing", where private actors may use association with

Sustainable Development Goal 17

Sustainable_Development_Goal_17

Tris Osborne

British politician

Lizzie (8 May 2015). "Kelly Tolhurst beats Mark Reckless to lead a Tory bluewash across Medway". Kent Online. Rochester, UK. Archived from the original

Tris Osborne

Tris_Osborne

Staffordshire County Council

British administrative authority

Staffordshire County Council. Retrieved 15 July 2025. "Election is a bluewash". Express and Star. 6 June 2009. Retrieved 15 July 2025. "Council minutes

Staffordshire County Council

Staffordshire_County_Council

Outline of the United Nations

the 2006 Israel-Lebanon conflict Marc Bélanger Biosafety Clearing-House Bluewash British Mandate of Palestine British military intervention in the Sierra

Outline of the United Nations

Outline_of_the_United_Nations

Aseem Prakash

Environmental Politics, 2016, 26(1): 27-48 (with Matthew Potoski). “Bluewashing" the Firm?: Voluntary Regulations, Program Design and Member Compliance

Aseem Prakash

Aseem_Prakash

Equitable Tourism Options

NGO in Bangalore, India

the original on 26 July 2010. Retrieved 12 January 2012. "Greenwash and bluewash and all at the same time, note the use of "eco" and "responsible" tourism"

Equitable Tourism Options

Equitable_Tourism_Options